Advertise

Why Advertise in The WC Press?

The WC Press has been West Chester’s favorite resource for learning about people, events and businesses in the local community. We pride ourselves on introducing our readers to their next favorite restaurant, non-profit, or artist, and we do all this with the support of our advertisers. Their sponsorship makes it possible for us to do what we do, and in return they get a valuable return on their investment: advertising, editorial coverage, social media promotions and more. To find out some more specifics about advertising in The WC Press, consult this page, or reach out to us today!

Contact Us
Nick Vecchio, Account Director
nick@thewcpress.com
610.299.1100


Magazine Themes | FAQs | Statistics | Ad Design | Testimonials


2019 Magazine Themes

JANUARY
Development
This town is growing, and whether or not you’re in favor, it’s worth a look into how the borough is booming.

FEBRUARY
Mid-Size Biz
Get to know the businesses that may have started as mom-and-pop operations but have grown into sizeable employers.

March
Green Thumb
Spring is just around the corner, and we explore everything that’s green and growing to inspire your gardening.

APRIL
Sustainability
It’s not just a buzzword — many local businesses pride themselves on it, and we think they’re worthy of recognition.

MAY
Education
With the school year ending, we’re highlighting local options that learners young and old can utilize to stay sharp.

JUNE
Summer Fun Guide
Our annual guide on ways to occupy your family in the coming months has grown to be a highly anticipated feature.

JULY
Young Influencers
From business to borough council, this town finds a good many members of the under 40 crowd making an impact.

AUGUST
Taste West Chester
Our annual food issue is getting it’s own brand and social media this year, and it’s going to be bigger and better than ever.

SEPTEMBER
Buy Local
We’re going beyond retail: this town has an incredible number of businesses who are manufacturing right in the borough.

OCTOBER
Preservation
The flip side of the coin from development, we’re looking at the people who are helping us retain our roots.

NOVEMBER
Vintage
Fashion is cyclical. From cocktails to cars, furniture to fashion, this town’s taking the old and making it cool again.

DECEMBER
Local Gift Guide
We pride ourselves on spending our money locally during the season of giving, and we want to help you do the same.

Frequently Asked Questions

How often does the magazine come out?
Once a month, right in the beginning of the month.

How do you determine your advertising rates?
The good news is, yes, we offer lots of discounts! (We know that’s what you were getting at, right?) Your rates are determined by both the length of your commitment and your method of payment. Every six months you commit to, you’ll save 12.5% per ad. Give us a credit card to automatically charge each month; save 15%. Wanna be a baller and pay for the duration of your contract up front? Boom—save 25%!

How many magazines do you print?
We print 5,000 copies. To put that in perspective: imagine a very big pallet, covered in magazines, stacked chest high. We also get between 8 to 10,000 readers on the digital edition of the magazine each month.

Where does the magazine get distributed?
The magazine is distributed to more than 250 locations throughout West Chester, which is far more places than we’re going to list here. So, if you’re interested in specifics, check our list by clicking here.

Do you offer subscriptions?
We don’t offer subscriptions because they tend to be quite expensive, which just doesn’t seem to make sense for a free magazine. However, we do offer a free, digital subscription to our magazine, because people seem to like free stuff. You can sign up by clicking here.

Who is your target demographic?
Most of our readers live in the 19380 and 19382 zip codes and are between the ages of 25-50. Of course, we also ship a few dozen magazines to our grandmothers’ retirement communities in Florida every month—they’re our most dedicated readers.

How many people does your magazine reach?
According to Wikipedia, the borough of West Chester is home to 18,461 people. That’s roughly 10,000 people FEWER than the number who read our magazine any given month. (Short Answer: around 28,000 people)

What other services do you offer?
We’re a full-service media company. Need a new logo? Want help running your social media? Not happy with your website? We’ve got you covered. Let us know you’re if interested, and we’ll find a time to sit down for a free consultation by simply emailing info@mathersproductions.com

5,000 MAGAZINES
 
250+ LOCATIONS
 
4,000 VIEWS ONLINE
 
20,000 MONTHLY READERS
 
10,000 SOCIAL INTERACTIONS
 
ADS AS LOW AS $151

Ad Design

Never advertised before? Not sure how to promote yourself? Need someone to execute your idea? We Can Help!

All advertising packages in The WC Press include one complimentary design. So, if you don’t have access to a professional designer, it doesn’t matter! We’ll work with you to develop your ad from concept to proof and we await your approval on the final design before anything is printed. You’re welcome to make simple changes to your ad every month, (changing dates, swapping a picture, etc) but there will be an additional $50 charge for each new ad design. If you think you’re interested in having us design a brand new ad for your every month, we suggest you opt into what we call The Design Package, which includes unlimited ad changes, for a 10% upcharge on the total cost of your advertising. You simply elect into the package when you sign up to advertise.
Here are some ads we’ve designed for clients just like you:




Testimonals

Laura Aloisio, DARE Auto
We jumped on board with The WC Press when they published their first issue. These guys had something special from the start and a vision to see their publication reach our whole community… mission accomplished! We enjoy working with their creative team, from advertising to social media; we’re able to reach more customers through a broader spectrum of advertising.
Frank Herron, Saloon 151
The WC Press has been an incredible marketing partner for us. What makes them so powerful is that they are a member of our community and know the market like no other resource. We trusted them to develop and maintain our brand, and we couldn’t be happier.
Poly Zobel, KALY
We have been working with the team at The WC Press for years now and have been extremely happy with the process and results. They are very knowledgeable, helpful and professional with everything from advertising, to web design, to social media. I would highly recommend them to anyone looking to ramp up their marketing plans for the year!

Contact Us

The WC Press

12 E Barnard St
West Chester, Pa 19382
610.344.3463

Account Director

Nick Vecchio
610.299.1100
nick@thewcpress.com